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André CampinoHead of Marketing at Felton
André is the Head of Marketing at Felton, driving brand strategy and content for the audience intelligence platform.
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Sponsorship Valuation in 2026: A Modern Audience Intelligence Approach
Impressions and CPM no longer explain what a sponsorship is worth. How audience intelligence rebuilds sponsorship valuation around audience composition, brand affinity, emotional context and community trust.
Tags: Audience IntelligenceAC
André CampinoJun 22, 2026 · 7 min read
Audience Intelligence vs Social Listening: What's the Difference?
Audience intelligence and social listening solve different problems. Learn what each does, where social listening falls short and when you need audience intelligence.
Tags: Audience IntelligenceAC
André CampinoApr 8, 2026 · 9 min read